We engineer timeless ventures
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Fostering technology-centric ideas with lasting value
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Move ahead

We help revolutionary entrepreneurs scale and build effective business development engines to grow faster.

Progressive thinking

We leverage our expertise in building and scaling technology-driven companies to a global level.

Long-term impact

We make strategic partnerships through long-term investments and technology support.

About Us

Systems Ventures as a subsidiary of Systems Limited, leading technology powerhouse of Pakistan, partners with companies that leverage technology to disrupt the normal and make history. We aim to continue the legacy of our parent company by investing in bold decisions and partnering up with leaders to maximize the true value of their ideas.

Systems Group of Companies excellence in numbers

5000+ Global employees

45+ years of being a digital enabler

Presence in 4 continents

Investment Focus

We back ventures that aim at:

Disruptive Innovation

Idea that is technology-driven – superseding a conventional process or product – scalable, and align with Systems’ growth strategy.

Leveraging Technology

Businesses weighing technology to enable digital transformation, bringing fundamental change and exceeding growth.

Social Impact

Visionaries becoming change-enablers and offering solutions against critical social challenges.

Our Portfolio

JOMO - Pakistan’s fastest-growing fashion eRetailer

JOMO is an eCommerce fashion central carrying brands such as Sapphire, Generation, Nishat Linen, Nike, Hush Puppies, Adidas, etc. Within Pakistan, it is the only company to provide try before you buy and 100% free delivery to ensure a relaxed and seamless shopping experience. Systems Ventures invested in Jomo to accelerate digital innovation and support startups that cause positive economic disruption. This strategic investment aims to enhance digital ecosystem of the country.

OneLoad – A retailer centric platform selling eLoad services

OneLoad is a closed-loop wallet platform with a mission to bridge the gap between formal banks and low-income and financially excluded populations. The company offers financial connectivity and access to digital payments in Pakistan. They now have 50,000+ active retailer networks selling eLoad services. Systems Ventures invested in OneLoad intending to expand inclusive and seamless digital payment and reduce working capital for retailers by aggregating all digital services under a single, unified digital platform.

SalesFlo – A leading retail centric technology company by Retailistan

With expertise in digital merchandising, in-store marketing, and distribution management, SalesFLo aims to digitize the retail landscape of Pakistan. Started as a startup in 2015, it has grown to become the OS of distributive trade in Pakistan with over 50 enterprise customers and $3B+ in annualized transactions. Systems Ventures invested in SalesFlo to encourage and support digital mapping of the retail ecosystem. This investment will open opportunities for market penetration for both companies.

Jungu – A B2B marketplace by Retailistan

Jugnu is on a mission to empower and uplift the livelihoods of 1M+ kiryanas in Pakistan. It started its operations in 2020 and is now services thousands of retailers with a full tech suite of Retailer App, Optimized Logistics, and Embedded Finance. Through investment, Systems Ventures aimed to highlight the significance of the digital supply chain. Through investment, Systems Ventures aimed to highlight the significance of the digital supply chain in the Pakistani retail sector. Together, we hope to improve the economic well-being of Pakistan by solidifying the digital landscape.

Our Team

A set of seasoned professionals determined to bring value to our stakeholders.

Chairman

Aezaz Hussain

Aezaz supervises strategy development for the organization and plays a vital role in planning and managing enterprise-level projects.
He sets forth the business direction through high operating standards, including integrity, corporate governance, and thoughtful leadership. Aezaz has also been a part of several advisory bodies where he provided IT-related acumen for accelerating business value and growth..

Chief Executive Officer

Asif Peer

As the CEO of Systems Ventures, Asif Peer oversees the organizational structure and delegates the company’s vision and operating strategy.
With 25-year professional expertise in the corporate sector, he has built a business ecosystem that thrives on innovation. By empowering departments through integrity, innovation, and dedication, he has played a pivotal role in the company’s success over the years.

Non-Executive Director

Arshad Masood

Arshad Masood gained professional expertise with IBM, contributing to different managerial and sales-related duties in the US.
He pioneered Visionet Systems, which is a US-based technology solutions provider. Arshad holds an MSc degree from the University of Guelph, Canada as well as an MBA degree from Baruch College in New York.

EVP Professional Services

Jawad Khan

"A leader, visionary, and someone who continues to influence generations. Jawad Khan plays an instrumental role in System Ventures He is responsible for overseeing product development, identification of new products, product strategy, and its alignment with overall business strategy and has a keen eye on the identification of new business opportunities.
His persistence and resilience are a testimony of his impeccable strategic mindset which continues to instill a winning team culture across the company.

Chief Financial Officer

Roohi Khan

Roohi is a member of the Business Leadership team and is responsible for planning and executing the company’s financial performance strategies.
As Systems Ventures’ strategic business partner, she maintains vital business assets, optimizes the financial infrastructure, and provides strategic advice on managing company finances.

Chief Investment Officer

Muhammad Tahir Saeed

Tahir is an investment veteran with a decade of experience in risk management, market research, and client and corporate relationships.
As part of the Investment Committee at Systems Ventures, he is responsible for planning investment process and strategy, identifying new capital opportunities, conducting due diligence, originating and leading M&A transactions, and managing group investments.

Chairman

Aezaz Hussain

Aezaz supervises strategy development for the organization and plays a vital role in planning and managing enterprise-level projects.
He sets forth the business direction through high operating standards, including integrity, corporate governance, and thoughtful leadership. Aezaz has also been a part of several advisory bodies where he provided IT-related acumen for accelerating business value and growth.

EVP Professional Services

Jawad Khan

"A leader, visionary, and someone who continues to influence generations. Jawad Khan plays an instrumental role in System Ventures He is responsible for overseeing product development, identification of new products, product strategy, and its alignment with overall business strategy and has a keen eye on the identification of new business opportunities.
His persistence and strategic mindset continue to instill a winning team culture across the company.

Chief Executive Officer

Asif Peer

As the CEO of Systems Ventures, Asif Peer oversees the organizational structure and delegates the company’s vision and operating strategy.
With 25-year professional expertise in the corporate sector, he has built a business ecosystem that thrives on innovation. By empowering departments through integrity, innovation, and dedication, he has played a pivotal role in the company’s success over the years.

Chief Financial Officer

Roohi Khan

Roohi is a member of the Business Leadership team and is responsible for planning and executing the company’s financial performance strategies.
As Systems Ventures strategic business partner, she maintains vital business assets, optimizes the financial infrastructure, and provides strategic advice on managing company finances.

Non-Executive Director

Arshad Masood

Arshad Masood gained professional expertise with IBM, contributing to different managerial and sales-related duties in the US.
He pioneered Visionet Systems, which is a US-based technology solutions provider. Arshad holds an MSc degree from the University of Guelph, Canada as well as an MBA degree from Baruch College in New York.

Chief Investment Officer

Muhammad Tahir Saeed

Tahir is an investment veteran with a decade of experience in risk management, market research, and client and corporate relationships.
As part of the Investment Committee at Systems Ventures, he is responsible for planning investment process and strategy, identifying new capital opportunities, conducting due diligence, originating and leading M&A transactions, and managing group investments.

Our Insights

News, Opinions, and perspectives on digital business technology

Systems Ventures makes equity investment in JOMO

February 2, 2022 – Systems Limited has made a strategic investment in JOMO through its subsidiary Systems Ventures. This investment accents how Systems Ventures aspires to amplify digital innovation and support Pakistani businesses that steer positive economic disruption.

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